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If Malcolm Turnbull is on Twitter… October 15, 2008

Posted by Glenn Irvine in Blog, Commentary, Futuring, Media.
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A news article today advised that Australian Federal Leader of the Opposition, Malcolm Turnbull has just joined twitter, and after I started following him on the service (noticing he was at Question Time in Parliament, having updated from there via the web), thought that if the Leader of the Opposition can get his head around some of these social technologies, what is stopping most of Corporate Australia’s Executives?

I appreciate the political imperative to be in touch with the younger demographic, and the political power of social computing, but even so, I feel too many of the Executives at the big end of town are ignorant of the value of these tools.

I strongly feel social computing has a potential to be an extremely disruptive technology, and many people will find that they have been left behind in time.

There needs to be more published case studies of the business benefits achieved by implementing Social Technology, unfortunately I feel that where there may be a great case-study, there is also competitive advantage, and it would be in the organisation’s best interest to keep the advantage to themselves.

I would be interested in any Case studies that demonstrate great business value from Social Computing initiatives. Feel free to drop me a line.

Regards,

Glenn Irvine
glenn.irvine@thelotusposition.net

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The Importance of Mobility for Social Computing October 10, 2008

Posted by Glenn Irvine in Commentary, Futuring, Media.
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In a recent online survey conducted by ABI Research results showed that at least 46 percent (nearly half) were accessing Social Network Technologies by their mobile devices with strong results for MySpace and Facebook eclipsing any other technology.

I feel this is strong evidence for a need to seriously consider pervasive devices when implementing Social Technology initiatives, and indeed in the design of the UIs for the products.

I know both Facebook and WordPress have already developed iPhone interfaces, as I am using those, and there are over 83 solutions in the AppStore under the Social Networking Category which include LinkedIn and MySpace apps as well as plethora of options for Twitter and Blogging.

Overall, an interesting usage characteristic for Social Technology Architects.

Regards,

Glenn Irvine
glenn.irvine@thelotusposition.net

IBM Releases Bluehouse SaaS Offering into Public Beta October 7, 2008

Posted by Glenn Irvine in Commentary, Events, Media.
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Media outlets have announced today that IBM has released the Cloud-based “Bluehouse” offering into a free Public Beta.

The trial Beta period is expected to run for a few months and then users will be converted to subscriptions.

The subscription pricing has not been released at this stage.

I expect there will be some interest from IBM’s channel partners about an offering of this nature. Will it be offered through the channel, or is a direct model only being considered?

Access to the Beta is available here.

Regards,

Glenn Irvine
glenn.irvine@thelotusposition.net

Socialtext Launches 3.0 – Serious Social Computing Technology October 6, 2008

Posted by Glenn Irvine in Commentary, Competitive, Media, Review.
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Socialtext released 3.0 late last week, with 2 new product offerings (Dashboard & People).

Quite an impressive product lineup now.

In particular, I like the licensing models and appliance approach presented by Socialtext, and expect this will extend to the new offering.

I’m keen to see what will be offered with the additional products here. IBM could learn a thing or two from the licensing models offered by Socialtext. Appliances make the configuration issues easier to digest by the clients.

Regards,

Glenn Irvine
glenn.irvine@thelotusposition.net